Feel vibrant, confident, & connected in your 40s & Beyond

If midlife has you feeling off in your body, your mood, or your everyday rhythm, you’re not alone. At Flourish After 40, we help women restore their energy, embrace their natural beauty, and create balance that feels good from the inside out.

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What's On My Mind

Real talk, practical tools, and personal stories for women who are figuring it out one reset at a time.

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Start Your Reinvention

If you’ve ever thought, “I don’t even recognize myself anymore,” this is where you begin.
Browse powerful stories and tools to help you feel like you again — in your body, your decisions, and your life.

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Feeling “off”? Here's Where You start.

Download the free Flourish Framework and uncover 5 real reasons you don’t feel like yourself anymore — and how to get your spark back, without another diet, course, or overhaul.

If midlife has hit you hard — in your body, confidence, energy, or relationships — you're not crazy, lazy, or behind. You’re just running on outdated strategies that no longer fit who you are now.

The Flourish Framework breaks down:

  • Why you feel disconnected — and what’s really going on beneath the surface
  • How to reset your mindset, energy, and daily rhythm — one small step at a time
  • Where to start if you’re tired of overthinking but don’t know what you want anymore

It’s not another self-help download that collects dust.
It’s a real reset — made for women who are ready to feel like themselves again.

download the free guide
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Meet Jenny
The Reinvention Coach

I’m Jenny Cotten — a certified life coach, Human Design guide, and midlife woman who knows what it’s like to wake up one day and not recognize herself.

You’re doing everything you were told would lead to a happy life… but instead, you feel tired, disconnected, maybe even a little resentful.
Your body’s changing, your energy’s unpredictable, and you're not sure what you actually want anymore — let alone how to get it.

I’ve been there.
And what I’ve learned is this:
Midlife isn’t a crisis. It’s a crossroads — and you get to choose where you go next.

At Flourish After 40, I help women reset their mindset, their energy, and their identity using the same practical tools that helped me come home to myself — including Human Design, real wellness, and honest reflection.

There’s no fluff here. Just real talk, relatable support, and doable steps to help you feel like you again.

Your journey towards a radiant, empowered life awaits. Let's rewrite your next chapter together.

With Love,
Jenny

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This is for you if you've ever thought…

“I don’t even recognize myself anymore.”

“I’m tired all the time, and nothing seems to help.”

“My body is changing, and I don’t know how to take care of it anymore.”

“I’ve spent years putting everyone else first — and now I don’t even know what I want.”

“I’m not depressed… but I’m definitely not happy.”

“I want more — but I don’t want to blow up my life to get it.”

get the free flourish framework
5 reasons you don't feel like yourself – and what to do about it

Want a little more connection in your scroll?

Follow Flourish After 40 for relatable reminders, mindset tips, and behind-the-scenes moments that’ll make you feel seen.

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Real Talk, Right When You Need It

Life after 40 can feel like a whirlwind — but you don’t have to figure it all out alone.
These posts are for the woman who wants answers, not fluff. Let’s get into what’s actually going on — and what you can do about it.

Real Women. Real Reinventions.

  • “I loved listening to Jenny break it ALL down.”

    “Manifestation Magic to Flourish After 40” is a great course that guides you through turning intentions into reality and breaks down misconceptions about manifestation. I loved being able to listen while going about my daily business and I appreciate the printable resources. Turning 40 has been interesting, and I loved listening to Jenny break it ALL down.
    Faith Achiaa, member of Flourish After 40
    Faith Achiaa
    Flourish After 40 member
  • “I can't thank you enough, Coach Jenny”

    Coach Jenny's courses are not just informative but also incredibly practical. Her passion for helping others shines through, and the impact on my daily life has been profound. I absolutely love the sound of Coach Jenny's voice – you'll know what I mean when you hear her. I'm grateful for the positive changes these courses have brought into my routine and I can't thank you enough, Coach Jenny, for sharing your expertise and making a real difference for women like me!
    Lindsay Trca, Flourish After 40 member
    Lindsay Trca
    Flourish After 40 Member
  • “a highly recommended journey for those aiming to create a positive and happy daily life”

    Flourish After 40's “Mindful Morning Rituals to Change Your Life Course” has been truly transformative for me. The practical insights offered in the course help create intentional morning habits that set a positive tone for the entire day. The sense of community within the supportive group adds motivation and accountability, making the course a valuable resource for like-minded individuals. In a short time, this course has influenced my mornings, making it a highly recommended journey for those aiming to create a positive and happy daily life.
    Veronica Lee
    Flourish After 40 Member

Flourish After 40 is making a difference
in the lives of women just like you!

Midlife doesn't have to be a mystery. Ready for your own reset?